River Falls Town is a town in Pierce County, Wisconsin, home to about 2,631 people across 44 square miles. It has no ZIP code of its own: it’s part of 54003 and 54022.
Homes sold for a median of $189 per square foot across 2 ZIP codes in the three months ending August 2026, and 1 of 2 were seller’s markets.
Mostly Martell; part is in River Falls Town
Mostly River Falls City (Pierce County); part is in River Falls Town
Each card is that ZIP code’s whole market, including any part outside River Falls Town. Seller’s market: under 4 months of supply; buyer’s market: over 6. Methodology
We’re writing up River Falls Town’s story and what everyday life there is like, for people thinking about moving in.
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| Nearest major airport | Minneapolis–Saint Paul International Airport / Wold–Chamberlain Field (MSP)30 miles away |
|---|---|
| Nearest city of 250,000+ | St. Paul, MN25 miles away |
| Nearest city of 1 million+ | Chicago, IL323 miles away |
Straight-line distances from the center of River Falls Town; driving is longer.
Source: Airports from OurAirports (scheduled passenger service); city centers and populations from the U.S. Census Bureau.
Source: Members of Congress from the congress-legislators project; districts from the Census Bureau’s relationship files; governor and mayor from Wikidata.
River Falls Town had 2,215 residents in the 2020 census, down 4% since 2000.
It’s the 358th largest of 1,889 towns in Wisconsin by population.
Pierce County grew from 23,943 residents in 1900 to 42,212 in 2020.
Pierce County, 1900–2020
Source: U.S. Census Bureau decennial censuses (counties 1900–1990 from the Bureau’s historical county file).
Average highs peak around 82°F in summer, and winter lows average 4°F. About 34.3 inches of rain and melted snow fall in a typical year.
Source: NOAA 1991–2020 climate normals, River Falls, WI weather station (about a mile away).
7,134 jobs at 788 businesses in Pierce County. The biggest industries by employees:
Source: U.S. Census Bureau County Business Patterns 2023 (private employers; jobs counted where people work).
127 doctors and other health care providers list an office in River Falls Town’s ZIP codes.
Nearest hospitals
Providers with an office here
| Primary care doctors | 18 |
|---|---|
| Specialist doctors | 9 |
| Dentists | 11 |
| Nurse practitioners and physician assistants | 18 |
| Mental health providers | 22 |
| Physical and occupational therapists | 24 |
| Optometrists | 7 |
| Chiropractors | 18 |
| Pharmacies | 5 |
Source: Hospitals from CMS Hospital General Information (ratings are CMS overall star ratings); straight-line distances; providers from the CMS National Plan and Provider Enumeration System (NPPES), by practice address and primary specialty.
Parks (16 nearby)
Grocery stores (3 nearby)
Pharmacies (1 nearby)
Libraries (2 nearby)
Theaters and performance venues (3 nearby)
Counts are within about 4.5 miles of the center of town.
Source: Map data © OpenStreetMap contributors (openstreetmap.org/copyright), as mapped by volunteers; it can miss places or include closed ones.
Public schools here are run by River Falls School District. Check each district’s attendance zones for a specific address.
| School | Grades | Students | Type | Distance |
|---|---|---|---|---|
| River Falls 4 ChildrenRiver Falls | Pre-K | 164 | Public | 1.3 mi |
| River Falls Public Montessori AcademyRiver Falls | Pre-K–6 | 189 | Charter | 1.3 mi |
| Rocky Branch ElementaryRiver Falls | Pre-K–5 | 441 | Public | 1.2 mi |
| Westside ElementaryRiver Falls | Pre-K–5 | 403 | Public | 1.6 mi |
| Greenwood ElementaryRiver Falls | K–5 | 409 | Public | 1.0 mi |
| Meyer MiddleRiver Falls | 6–8 | 725 | Public | 0.9 mi |
| Renaissance Charter AcademyRiver Falls | 9–12 | 49 | Charter | 0.5 mi |
| River Falls HighRiver Falls | 9–12 | 1,062 | Public | 0.5 mi |
| School | Grades | Students | Affiliation | Distance |
|---|---|---|---|---|
| St Bridget Parish SchoolRiver Falls | Pre-K–8 | 127 | Roman Catholic | 1.2 mi |
Source: U.S. Department of Education, NCES: Common Core of Data (2024-2025) for public schools; Private School Universe Survey (2023-2024) for private schools. Listed by address; we don’t rate schools.
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Shares ZIP codes with River Falls City (Pierce County), River Falls City (St. Croix County), Troy Town (St. Croix County), Clifton Town (Pierce County), Kinnickinnic, Martell, Pleasant Valley Town, Ellsworth Town, Gilman Town and Trimbelle.
Town boundaries don’t always match ZIP codes: a ZIP code can cross into neighboring towns, and a town can share a ZIP code with its neighbors. Facts describe the town itself; market figures describe whole ZIP codes.